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We are currently collating research for the 2016 conference programme.

The 2016 conference programme was researched amongst the industry to give you the best possible mix of industry relevant sessions. The agenda is pitched at a high level and we endeavour to present new case studies and new thinkers on the programme each year.

Keynote and seminar sessions give a high-level view of the  industry, offering predictions and insights to help delegates form their future strategies. The interactive workshops and agency clinics complement the larger sessions by drilling down into specific issues, allowing delegates to share their collective experiences and to learn how their peers are dealing with similar situations.

CPD Certified

cpd_certified_rgb.pngThe Digital Marketing Forum qualifies for CPD credits. All delegate attendees will receive a CPD certificate after the event.

For further information on CPD accreditation please visit : http://www.cpduk.co.uk

Take part in the programme

If you would like to participate in the programme or recommend any speakers or topics please get in touch with David Clark on 020 8487 2203 or dclark@richmondevents.com
2016 Keynotes
2016 Keynotes
  • Opening Address

    Rohit Bhargava Thinking differently & predicting the future – 5 key digital trends for 2016.

    We are delighted to announce that Rohit Bhargava will open The Digital Marketing Forum 2016.

    For the past 5 years, Rohit’s annual Trend Report has been viewed and downloaded more than half a million times.

    In an exclusive talk at The Digital Marketing Forum, participants get a first ever look at the methods Rohit uses to predict the future and learn the five essential habits that will change the way you think.

    The keynote will also reveal the 5 new trends changing organisations in 2016.

    Predicting the future may seem hard, but with the right process it’s not only possible, it can give you the ultimate competitive edge.

    Rohit Bhargava is a “non-obvious” trend curator, founder of the Influential Marketing Group, and an expert in helping brands and leaders be more influential.  He is the Wall Street Journal best selling author of five books on topics as wide ranging as the future of business, building a brand with personality, and why leaders never eat cauliflower.

    Rohit has advised hundreds of global brands and also teaches marketing at Georgetown University. A two-time TEDx speaker, Rohit has delivered keynotes at events in 31 countries and is regularly featured as a marketing expert by media such as The New York Times, Harvard Business Review and NPR.


Previous Seminars & Workshops
Previous Seminars & Workshops
  • The ten principles behind great customer experience

    Matt Watkinson, customer experience expert and author

    Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This presentation will (re)introduce you to ten principles you can use to make real world improvements to your customers’ experiences and show that making these improvements doesn’t need to be complicated or expensive. In this presentation, Matt Watkinson will explore:-
    The common obstacles businesses face to improving their customer experience
    Explain why efforts to make significant improvements often fail (we'll give you a clue - the process doesn't work)
    The implications of the customer experience revolution for marketing and advertising
    Explain the simple, universal principles that you can start using today to build a great brand reality, not just a great brand image


    Going Global Online – Maximising opportunities in global markets

    Ian Harris, CEO at Search Laboratory – The Global Search Engine Marketing Experts

    Increasingly companies are looking abroad for new sources of revenue. With the UK one of most competitive online markets in the world, UK marketers are well-armed to tackle new markets overseas even though the process can still seem daunting to some. In this informative session, Ian will discuss how to identify new opportunities overseas and provide strategic advice on how to successfully exploit these new international opportunities with PPC, SEO, content marketing and online PR.

    Providing some key stats on global market trends, Ian will also touch on real-life examples from Search Laboratory’s own client base. Ian will expose the five most common mistakes marketers make when going global with their brand and give advice on how to avoid making the same mistakes in your global expansion plans.


  • Pioneering An Adaptive Digital Strategy

    Ben Hammersley, author, futurist and technologist
    • Ben will be discussing how organisations and individuals can create a digital strategy with longevity: one that adapts to emergent user behaviour, new technologies, and any new developments in the business landscape. You will learn how to future proof your plans, deal with the unknown, and optimise your marketing for the next 1000 days.

    The secrets of success – what business can learn from sport

    Linda Marshall, NLP Trainer, Consultant & Coach
    • For most of us, sport is not work. Its what we do, watch or follow as an escape, release or break from work.  This session will look at what the most successful athletes are able to do in order to achieve their goals and will provide an opportunity to explore how you can apply what they do to be successful in whatever you do.
      • Get insight into the ways in which elite athletes think
      • Practice setting gold medal goals in your own life
      • Share ideas and begin developing your own 'training plan' for success

  • The future is mobile

    Neelay Patel, Commercial Director, Economist Group
    • Understanding the exponential growth of mobile and its potential.
    • Driving business growth - integrating mobile with other online and offline channels.
    • What’s yet to come – new developments, payment, QR etc.

    What’s the best in British digital?

    Justin Cooke, Founder, Fortune Cookie, Chair of the British Interactive Media Association
    • Key insights on what it takes to win in digital media.
    • Key digital trends for the rest of 2012 and beyond.
    • Showcasing winning entries from the 2011 BIMA Awards.

    Putting data at the heart of your digital strategy to increase sales and drive ROI

    Gregory Lyons, Research and Insight Manager, iCrossing
    • From data to insights, creating research lead digital campaigns
    • The importance of mobile data and how to develop a profitable strategy
    • How data can be used to inform a successful content and SEO strategy that increases conversion rate and ROI (with case study examples)

  • Organisations don't tweet, people do

    Euan Semple, Social web consultant, Euansemple.com
    • Many organisations are uncertain as to how to take advantage of the opportunities offered by the Web and social platforms.
    • This session will provide practical advice, insight and inspiration to enable effective integration of social media into organisational culture and strategy.

    Understanding performance to get executive teams working effectively and powerfully together

    Jessica Pryce-Jones, CEO, iOpener Institute for People and Performance

    Building on 6 years’ research and an on-going collaboration with the Wall St Journal, Jessica will cover:

    • Understanding the real tasks of leadership and how leadership will shape the future.
    • Analyzing trends and findings in digital marketing for both UK and international data.
    • Investigating some practical tools and techniques that will help leaders in the digital industry.
    • Thinking about how to personally and practically incorporate this into your working life.

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